On 27 July 2026, CReSInMed was represented by its Greek partner Three Thirds Society during the event “Building Competitive and Resilient Tourism & CCIs Ecosystems”, hosted by Corallia in Kifisia, Greece.
The event brought together Mediterranean projects, tourism SMEs, Cultural and Creative Industries (CCIs) stakeholders and ecosystem actors to discuss common challenges and opportunities for building more competitive, innovative and resilient tourism ecosystems.
Organised within the framework of the Interreg NEXT MED Programme, the event created an opportunity for knowledge exchange and cooperation among initiatives working to support innovation, digital transformation and sustainable development in the Mediterranean. The meeting involved representatives from CLUSTERATLAS4MED, ReTour, BRIDGESMEs and CReSInMed, fostering synergies and dialogue among different actors of the tourism and innovation ecosystems.
During the event, Three Thirds Society presented the CReSInMed project and its approach to strengthening the competitiveness and internationalisation capacity of rural tourism SMEs across the Mediterranean. The presentation highlighted how the project supports businesses through capacity building, networking opportunities, cooperation activities and innovative tools aimed at improving their ability to respond to current tourism challenges.
The discussions focused on key topics related to the future of tourism ecosystems, including:
- the digitalisation of rural tourism and the role of trans-Mediterranean clusters;
- challenges and barriers faced by SMEs in adopting advanced technologies;
- the accessibility and effectiveness of existing support instruments;
- the need to strengthen cooperation frameworks and innovation ecosystems.
Through co-creation sessions, stakeholder dialogue and SME pitches, participants exchanged experiences, identified common needs and explored new pathways to foster innovation in the tourism and CCIs sectors.
The participation of CReSInMed in this event confirms the importance of Mediterranean cooperation, knowledge sharing and cross-project synergies in supporting rural tourism SMEs and contributing to more sustainable and resilient local economies.
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