CReSInMed partners from seven Mediterranean countries meet in Valencia to plan the project’s next steps and explore how local micro-enterprises are developing authentic and sustainable rural tourism experiences.
From 21 to 23 September 2026, Valencia, Spain, will welcome CReSInMed partners from seven Mediterranean countries for three days of cooperation, exchange and first-hand discovery of local rural tourism experiences.
The meeting, organised by the Cámara Oficial de Comercio, Industria, Servicios y Navegación de Valencia, will bring together partner organisations from Italy, Greece, Türkiye, Jordan, Tunisia, Spain and Palestine. Together, they form a Mediterranean cooperation network working to strengthen the competitiveness and internationalisation of micro, small and medium-sized tourism enterprises operating in rural areas.
On 21 September, partners will meet at the headquarters of the Valencia Chamber of Commerce for the 2nd CReSInMed Steering Committee Meeting. The meeting will provide an opportunity to review progress made during the first months of project implementation and coordinate the next steps.
Discussions will focus on project management and communication, capacity building and empowerment of rural tourism (M)SMEs, the development of a digital toolbox for internationalisation, and the exchange of good practices and approaches to support rural businesses in accessing international markets.
On 22 September, CReSInMed will move from project discussions to the realities of rural tourism businesses with a field visit to Alto Turia, in the Serranía Valenciana.
Partners will visit Aras de los Olmos, Chelva and Titaguas, where they will experience different dimensions of the area’s rural tourism offer, from heritage and landscapes to beekeeping, local gastronomy and astrotourism, with each experience delivered by a local micro-enterprise.
Meeting the entrepreneurs behind these activities will allow partners to better understand the opportunities and challenges faced by small businesses operating in rural areas and to see first-hand how cooperation can help transform local resources, traditions and knowledge into authentic, sustainable and internationally marketable tourism experiences.
This is precisely the type of cooperation that CReSInMed seeks to strengthen across the Mediterranean.
Through the project, 50 rural tourism (M)SMEs will benefit from training courses, personalised internationalisation plans, transnational networking activities, the creation of tourism clusters and innovative digital tools.
By connecting businesses, territories and expertise across the Mediterranean, CReSInMed aims to generate tangible benefits for local businesses and communities and strengthen the role of rural tourism as a driver of sustainable economic development.
Last Update
11/09/2026
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