Green entrepreneurship in the Mediterranean: how to foster sustainability and fair jobs?

Interreg NEXT MED shared insights on how to create sustainable, fair jobs in the circular economy at the recent Union for the Mediterranean’s conference on green entrepreneurship in Jordan.

Publication Date
27/05/2025
Reading Time
< 1 minute
Group photo at the UfM Green Entrepreneurship Forum in Amman, Jordan, April 30, 2025

The Union for the Mediterranean (UfM) Forum on green entrepreneurship held in Amman on 30th April 2025 under the title “Green Entrepreneurship: A Pathway to Sustainable and Inclusive Employment” explored the different ways to promote sustainable employment: the role of technology, digitalization and green skills, how to engage vulnerable groups and the role of policy makers and partnerships (public, private and social partners).

Interreg NEXT MED was represented by Ms. Joumana Sweiss who shared some tips to potential green entrepreneurs on how to ensure fair, sustainable employment: work from a bottom-up approach, identify the real needs of local territories. If your idea is based on real needs, the probability of your project to be funded should be higher.

“Think about the sustainability of your project from day 1 involving the most relevant stakeholders to make sure they adopt your idea.” – Joumana Sweiss

She mentioned the success story of the EU funded project SIRCLES to inspire anyone who wants to launch a project in the circular economy in the Mediterranean region.

The event was organised by the Union for the Mediterranean, DG employment from the European Commission and Business Development Centre (BDC), Jordan.

This forum was attended by his excellency Mr Khaled Al-Bakkar, minister of Labour of the Hashemite Kingdom of Jordan and his excellency, Mr Pierre-Christophe Chatzisavas, EU Ambassador to Jordan.

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Last Update

27/05/2025